Chapter 65 mins read
Common mistakes clients make
Vague Requirements
Asking for a 'cool video' without specific references leads to disappointment. Always provide visual references (mood boards).
Unrealistic Timelines
Editing takes time. Expecting a polished commercial video the day after the shoot is unrealistic and compromises quality.
Key Takeaways
- •Always provide visual references.
- •Understand that post-production takes time.
- •Discuss revision limits upfront.
- •Don't micromanage the experts you hired.